Sonix Tutorial: Sonix for radio & podcasters

Tutorial – Sonix for Radio & Podcasters

Introduction

: Sonix for Radio and Podcasters. Sonix makes transcription easy, fast, and affordable. In this tutorial, we'll go through how to upload a file using multitrack, how to create show notes in Sonix, and how to use the Sonix SEO-friendly media player.

How to upload a file using multitrack in Sonix

: How to upload a file using multitrack. One of the major benefits of multitrack is that you can name speakers before you upload. This results in automatic speaker labeling, which can save a ton of time. Second, you'll get more accurate transcripts because voices on each track are isolated, so there's no crosstalk. Our machines don't like it when people speak over top of each other.

How to enable multitrack in Sonix

: In order to use multitrack, you need to turn it on first. It's under your account preferences. Click enable multitrack uploads. Note that multitrack is only available to our paid versions. If you're using the trial version of Sonix, you don't have access to multitrack, and you'll need to upgrade to try it out. Just click save. And, now, you can go and upload.

: So, here, you select multitrack upload. I'm going to drag in two tracks from my desktop. Here, you can name the recording. And, here, you can specify who is speaking. Next, we select the language. In this case, it's English American. And I'll put this into my Sonix tutorials folder. And, now, we hit start transcribing.

: Once you hit transcribe, the file is sent to our machines, and you're now directed back to your homepage. You can see the status of the transcription right here. It takes roughly five minutes for a one hour file to transcribe.

: And, now, we're finished transcribing. Simply click on the file to see your transcript. You can see that Sonix combines the two tracks into one transcript, and separates the speakers by name automatically.

How to create show notes in Sonix

: How to create show notes in Sonix. You can create show notes in seconds with Sonix. Just click on the yellow note and enter a description. And there's a few more notes here already populated. All the notes show up in the top nav under the notes menu item.

Navigating to show notes in Sonix

: By clicking on a note from here, you can easily navigate to that section. That's it.

How to use the Sonix SEO-friendly media player

: How to use the Sonix SEO-friendly media player. Search engines like Google can't index audio nearly as well as text. With the full transcript of your audio in Sonix, every single word gets indexed by Google.

: To use the media player, just click the embed button and simply copy the code to your website. Sonix gives you a few options before you copy and paste to your site. You can include show notes. You can allow users to download the audio and the transcript. And, lastly, you can point the Sonix media player and your host. You do this for a few reasons. First, so that you don't need to have two media players on your web page. Second, for RSS feeds. And third, to track downloads stats from your hosting service like Libsyn or Spreaker.

: Hit copy, then paste to your website. The embed code will paste into any website provider like WordPress, Squarespace, or Weebly. Once you copy and paste on your website, this is what you'll see.

Overview of all the features in the SEO-friendly media player

: The first big difference with the Sonix media player and other media players is that the full transcript is contained in the player. This means that every single word that is spoken can get indexed by search engines, boosting SEO to drive more traffic to your podcast or radio show.

: Second, you can click on any word and start playing from that point. Third, the show notes are built right into the media player. Just click on the list icon, and the show notes display below. You can quickly navigate to a section in your podcast or radio show by clicking on that section.

: And to boost your SEO even further, these show notes are recognized as headers for SEO purposes. This means your content appears structured to Google, and Google will rank that content higher. And then, if you ever need to make changes to the transcript inside Sonix, and you want those changes to appear in the player, no worries that will happen automatically, but it may take up to an hour to refresh.

: Other features in the player include play and pause the audio, jump back or forward 15 seconds, turn the volume on and off, turn auto scrolling of the text on and off, and adjust the playback speed. You can also download the audio or the transcript. You can share the recording with Facebook, Twitter, LinkedIn, or by email.

SEO-friendly media player analytics dashboard

: And last but not least, the Sonix subscription also comes with a full analytics dashboard. It tracks views, plays, downloads, and shares, as well as the top countries, and top 10 referrers.

SEO-friendly media player heatmap (listener entry and exit points)

: And a really novel bit of technology we call the heatmap. This shows areas on your show that are listened to the most and the least. We can do this because we have the full transcript and can track entry and exit points to your content. Imagine how great this could be for your advertisers. You could show them exactly how many times their ads were listened to.

Thank you

: Thanks for listening. If you have any questions or feedback, please reach out to us at [email protected].
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